Jaypee Enterprises Limited, also trading as AISSAA,  is registered in England and Wales as a private limited company bearing registration number 13329189.

The registered office is at 8Cotterell Street, Hereford, Herefordshire, United Kingdom. HR4 0HQ

The main objective of AISSAA is to offer its customers the unique shopping experience where high quality standards meet low prices—without a hint of compromise.